KUNM

Masters of Scale

Sundays at 11a in October

Hosted by LinkedIn co-founder and legendary investor Reid Hoffman, Masters of Scale is an original series — 5 one-hour episodes — in which Reid tests his theories about how companies grow from zero to a gazillion. In conversation with famous founders, Reid connects the dots between fascinating disparate stories with the aim of illuminating big concepts and simple hacks that can change everything.  

It’s a show packed with honesty, wisdom and hilarity — scored to original music and full of surprises. Masters of Scale is the first American media program to publicly commit to 50-50 gender balance among its guests which include: Facebook’s Mark Zuckerberg and Sheryl Sandberg, Airbnb’s Brian Chesky, Endeavor’s Linda Rottenberg, Netflix’s Reed Hastings, Crisis Text Line’s Nancy Lublin, Google's Eric Schmidt, and Minted’s Mariam Naficy, among others.  

Masters of Scale is created by WaitWhat, a new content incubator from former TED executives June Cohen and Deron Triff.

Lead, Lead Again / Innovation = Managed Chaos

Oct 10, 2017

Sun, October 17th, 2017, 11a: PART 1: Theory: I believe to lead an organization to scale, you have to be as skilled at breaking plans as you are at making them.

Handcrafted / The Money Episode

Sep 27, 2017

Sun, October 1, 11a: PART 1: Theory: I believe the only way to scale is to do things that don't scale.

If you want your company to truly scale, you first have to do things that don't scale. Hand-craft the core experience. Get your hands dirty. Serve your customers one-by-one. And don't stop until you know exactly what they want. That's what Brian Chesky did. As CEO of Airbnb, his early work was more akin to a travelling salesman. He takes us back to his lean years — when he went door-to-door, meeting Airbnb hosts in person.